Influencer marketing resources
ISBA Influencer Marketing Code of Conduct
The Influencer Marketing Code of Conduct brings together a best practice guide aimed at raising standards; smoothing relationships between brands, talent agencies, and influencers; and delivering transparency for consumers.
Avoiding hidden advertising
Hidden advertising is the number one influencer marketing-related harm. This resource breaks down what exactly hidden advertising is, who it affects, who regulates it, and how to stay on the right side of hidden advertising regulation.